Marshall McLuhan’s Biography

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Marshall Mcluhan Full lecture: The medium is the message - 1977 part 1 v 3

Marshall Mcluhan Full lecture: The medium is the message - 1977 part 1 v 3

Herbert Marshall Mcluhan (*1911 - +1979) lecture recorded by ABC Radio National Network on 27 June 1979 in Australia. For the best resource collection of his work check out the page Mcluhan on Maui (MOM) here: http://www.mcluhanonmaui.com/ The best documentary about Mcluhan (in four parts) is definitely CBC's Life and Times: Understanding Mcluhan here: part 1: http://www.youtube.com/watch?v=WvpPb89ChM0 People seriously studying his work I can point to Douglas Hofstaedter. His work resembles Mcluhan's understanding on the basic mechanics behind the mind: http://www.youtube.com/watch?v=n8m7lFQ3njk Further elaboration on the process chiasmus upholds for analogy and the role of metaphor as linguistic device under-grinding its mechanics might find ample references in Patricia's Phd Paper Chi-thinking: Chiasmus and cognition here: http://www.scribd.com/doc/19115184/Chithinking-Chiasmus-and-cognition Note that she departs from Mark Turner's assumption of the parable as a substitute for chiasmus. Then of course there is the great Noam Chomsky who Mcluhan mentiones in his letters as "stuffing language into grammar". Transcripts of his theories on language and the mind can be found here: http://hotbookworm.wordpress.com/category/literature-feast/language-and-the-rest-of-the-world-noam-chomsky/

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Our present as predicted half a century ago by Marshall McLuhan

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Video compilation of a selection of predictions made by communications philosopher Marshall McLuhan's. Shown at Taste, a networking event in Amsterdam, organized by Result and MakerStreet.

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The Medium is the Message by Marshall McLuhan | Animated Book Review

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Like this? Watch my Propaganda video → https://goo.gl/qHVf3e Share on Facebook 👍 https://goo.gl/RE7l7D | 👉 Follow me → https://twitter.com/OEudaimonia Subscribe → http://goo.gl/RI6aWR | More below 👇👇👇 Get the book on Amazon → http://geni.us/Lg9AfAP Marshall McLuhan's 1967 book "The Medium is the Massage" (the typo is deliberate) beautifully articulates his revolutionary ideas in a concise manner. This review explains what is meant by the medium is the message and the global village. It explores some McLuhan's quotes from the book, showing how prophetic they have become. :) Adam http://youtube.com/obtaineudaimonia -- I read books about successful people and make animated videos about them.

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Marshall McLuhan e l'ecologia dei media

Superando la convinzione secondo cui i media sono semplici mezzi o strumenti per comunicare e interagire, l’ecologia dei media propone una visione sistemica in base alla quale questi sono concepiti come veri e propri ambienti, un insieme di forme culturali, tecnologiche e comunicative al cui interno l’uomo si trova a vivere e ad agire. L’ambiente dei media è perciò considerato un ecosistema coeso, aperto e dinamico in cui hanno modo di manifestarsi le tante forme espressive della cultura umana. Estratto dal volume di Paolo Granata ECOLOGIA DEI MEDIA Protagonisti, scuole, concetti chiave FrancoAngeli, Milano, 2015 - www.ecologiadeimedia.it - www.facebook.com/ecologiadeimedia - twitter.com/ecologiamedia - www.francoangeli.it/Ricerca/Scheda_libro.aspx?ID=21914 Riprese di Jean-Claude Chincheré c/o WOW Media srl Torino INDICE del libro Prologo. La storiella dei pesci e dell'acqua Che cos'è l'ecologia dei media (A partire da una definizione; Una visione sistemica; Un approccio di campo; Intrecci tematici; Storiografia intellettuale) La Scuola di New York (Lewis Mumford e l'ecologia della tecnica; Susan Langer e l'ecologia delle forme; Neil Postman e la pedagogia dei media) La Scuola di Toronto (Harold Innis e l'ecologia del sapere; Marshall McLuhan e l'estetica dei media; Walter Ong e l'ecologia della parola) Scuole e pensatori di frontiera (La Scuola di Chicago e l'ecologia urbana; Gregory Bateson e l'ecologia della mente; Edward Hall e l'ecologia culturale ) Le radici europee (La scena francese; La tradizione tedesca; Il contesto anglosassone) La media ecology oggi (Il fermento nordamericano; La ricerca europea; Il contributo italiano) Riferimenti bibliografici.

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Marshall McLuhan - Pattern Recognition

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One of the most charismatic, controversial and original thinkers of our time whose remarkable perception propelled him onto the international stage, Marshall McLuhan is universally regarded as the father of communications and media studies and prophet of the information age Biography McLuhan was still a twenty-year old undergraduate at the University of Manitoba, in western Canada, in the dirty thirties, when he wrote in his diary that he would never become an academic. He was learning in spite of his professors, but he would become a professor of English in spite of himself. After Manitoba, graduate work at Cambridge University planted the seed for McLuhan’s eventual move toward media analysis. Looking back on both his own Cambridge years and the longer history of the institution, he reflected that a principal aim of the faculty could be summarized as the training of perception, a phrase that aptly summarizes his own aim throughout his career. Portrait of Marshall McLuhan by Yousuf Karsh. Copyright the Estate of Yousuf Karsh, California. Portrait by Yousuf Karsh. Copyright the Estate of Yousuf Karsh, California. The shock that McLuhan experienced in his first teaching post propelled him toward media analysis. Though his students at the University of Wisconsin were his juniors by only five to eight years, he felt removed from them by a generation. He suspected that this had to do with ways of learning and set out to investigate it. The investigation led him back to lessons on the training of perception from his Cambridge professors, such as I.A. Richards (The Meaning of Meaning, Practical Criticism), and forward to discoveries from James Joyce, the symbolist poets, Ezra Pound; back to antiquity and the myth of Narcissus, forward to the mythic structure of modern Western culture dominated by electric technology. Understanding Media, first published in 1964, focuses on the media effects that permeate society and culture, but McLuhan’s starting point is always the individual, because he defines media as technological extensions of the body. As a result, McLuhan often puts his inquiry and his conclusions in terms of the ratio between the physical senses (the extent to which we depend on them relative to each other) and the consequences of modifications to that ratio. This invariably entails a psychological dimension. Thus, the invention of the alphabet and the resulting intensification of the visual sense in the communication process gave sight priority over hearing, but the effect was so powerful that it went beyond communication through language to reshape literate society’s conception and use of space. Understanding Media brought McLuhan to prominence in the same decade that celebrated flower power. San Francisco, the home of the summer of love, hosted the first McLuhan festival, featuring the man himself. The saying “God is dead” was much in vogue in the counterculture that quickly adopted McLuhan but missed the irony of giving a man of deep faith the status of an icon. Spectacular sales of Understanding Media, in hardback and then in paperback editions, and the San Francisco symposium brought him a steady stream of invitations for speaking engagements. He addressed countless groups, ranging from the American Marketing Association and the Container Corporation of America to AT&T and IBM. In March 1967, NBC aired “This is Marshall McLuhan” in its Experiment in TV series. He played on his own famous saying, publishing The Medium is the Massage (co-produced with Quentin Fiore and Jerome Agel), even as he was signing contracts for Culture Is Our Business and From Cliché to Archetype (with Canadian poet Wilfred Watson) with publishers in New York. Dozens of universities awarded McLuhan honorary degrees and he secured a Schweitzer Chair in the Humanities at Fordham University. – By Terrence Gordon (July 2002)

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Marshall McLuhan - Digital Prophecies: The Medium is the Message

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In the 1960s, way before anybody had ever tweeted, Facebook Live-d or sent classified information to WikiLeaks, one man made a series of pronouncements about the changing media landscape. His name was Marshall McLuhan and you’ve probably heard his most quoted line: “The medium is the message”. Follow #MediaTheorised, an online project by Al Jazeera English’s media analysis show The Listening Post Facebook: /AJListeningPost Twitter: @AJListeningPost Narrated by Alex Chow, student leader 2014 Hong Kong Umbrella movement Directed and animated by Daniel Savage

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Marshall McLuhan at Colombia University (07/17/1978)

Marshall McLuhan at Colombia University (07/17/1978)

This rare audio clip is recorded from a lecture presented July 17, 1978 at Colombia University. It was given by the late, but still immensely relevant, Marshall McLuhan. McLuhan', to those who aren't familiar with him, is famous for innovating the study of media, specifically in how, if properly used, not only aids in in the improvement of humans but is an invaluable means of bettering the societies they live in. The audio for this lecture was taken directly from the sadly out of print 1996 Voyager Company CD-ROM "Understanding McLuhan." For those who are interested in downloading that, you can find the ISO for it at this link: https://mega.nz/#!N94z3YBa!Z9UYuH7ULQSsDba6qIDZU5PDENfPBaH9s1fpFXUG9B0 It can also be downloaded at the Internet Archive at https://archive.org/details/understanding-mcluhan

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The Medium is the Message

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Is the form that you receive a message as significant as the message itself? Marshall McLuhan argued that throughout history what has been communicated has been less important than the particular medium through which people communicate. The technology that transfers the message changes us and changes society, the individual, the family, work, leisure and more. Narrated by Gillian Anderson. Scripted by Nigel Warburton. From the BBC Radio 4 series about life's big questions - A History of Ideas. This project is from the BBC in partnership with The Open University, the animations were created by Cognitive.

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Recorded: 1976 Concepts that are explained: Simultaneous / instantaneous world What TV does best TV is an addictive medium Charisma Transcript: [McLuhan]At the speed of light there is no sequence. Everything happens at the same instant. That’s acoustic when everything happens at once. There’s no continuity; There’s no connection; There’s no follow through; It’s just all now. And that by the way is the way any sport is. Sports tend to be like that. And in terms of the new lingo of the hemispheres, it’s all right hemisphere. Games are all right hemisphere because they involve the whole man and they are all participatory and they are all uncertain. There’s no continuity. It’s just all a surprise, unexpectedness and total involvement. [Snyder]Is that okay, do you think? [McLuhan]The hemisphere thing? [Snyder]Yes, but I mean the whole thing, all surprise, all spontaneity, no connection, just all at one time. Is that okay for people? [McLuhan]Well, okay meaning is it good for people? [Snyder]Yes. [McLuhan]We live in a world where everything is supposed to be one thing ata time, lineal, connected, logical, and goal oriented. So, obviously for that left hemisphere world, this new right hemisphere dominance is bad. We’re now living in a world which pushes the right hemisphere way up because it’s an all-at-once world. The right hemisphere it’s an all-at-once, simultaneous world. So the right hemisphere, by pushing up into dominance, is making the old left hemisphere world, which is our educational establishment, our political establishment, make it look very foolish. [Concept: What TV does best] ... Full transcript is available here: https://hotbookworm.wordpress.com/2016/06/05/marshall-mcluhan-1976-television-as-extension-of-tactility/

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Marshall McLuhan :1911 1980 was a Canadian educator, a professor of English literature, and perhaps one of the best known media theorists and critics of this era. A literary scholar from Canada, Marshall McLuhan became entrenched in American popular culture when he felt this was the only way to understand his students at the University of Wisconsin. Until the publication of his best known and most popular works, The Gutenberg Galaxy: the Making of Typographic Man (1962) and Understanding Media: the Extensions of Man (1964), McLuhan lead a very ordinary academic life. Marshall McLuhan Quotes: Canada is the only country in the world that knows how to live without an identity. Marshall McLuhan Jokes are grievances. Marshall McLuhan Obsolescence never meant the end of anything, it's just the beginning. Marshall McLuhan Television brought the brutality of war into the comfort of the living room. Vietnam was lost in the living rooms of America - not on the battlefields of Vietnam. Marshall McLuhan We drive into the future using only our rearview mirror. Marshall McLuhan In this electronic age we see ourselves being translated more and more into the form of information, moving toward the technological extension of consciousness. Marshall McLuhan

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